Most loyalty tools were built before Apple and Google Wallet existed. They make customers download apps, remember accounts, and stand in line to redeem. Wallefy starts from the opposite end: the wallet is already on every phone, push messages are already free, and the customer never has to remember anything.
Every other loyalty tool charges per text and lives behind another app icon. Wallefy lives in the wallet, and the program runs itself.
Send unlimited offers, updates, reminders, and birthday notes at $0 per message. Keep SMS at the retail $0.03 per message for transactional. Save thousands a year on what used to be your engagement budget.
The Apple Wallet and Google Wallet are already on every customer's phone. No app to install. No password to remember. Save the pass, get the offer, done.
Wallet activation runs 80% or higher because there is nothing to download. App-based punch-card programs see 6 to 12% installs, even with discounts attached.
Works alongside Toast, Square, Clover, Lightspeed, Shopify, and any browser-based register. Staff redeem in one tap. No POS swap. No new hardware.
Included on Grow and Business plans. The Wallefy team designs your first card, wires it to your POS, builds your ad campaigns, and launches the program with you on the call.
Card types, segments, and Aura playbooks pre-tuned for your industry. A coffee shop's churn signal is 7 days. A fine-dining restaurant's is 60. We start from the right one.
Aura scores every customer on Recency, Frequency, and Monetary value, then routes them to the segment most likely to respond, with the offer most likely to land.
How recently did this customer visit? Industry-tuned. A coffee shop reads 7-day silence as a churn signal. A fine-dining restaurant reads 60.
How often do they come back? Champions visit 11+ times and drive 4x lifetime value. Aura watches the visit cadence in real time.
What is their average spend per visit? Your top 10% (VIP tier) typically drives 47% of revenue. Treat them differently.
Wallefy works alongside your existing tools. This is what the wedge looks like when you put the alternatives next to each other.
| Wallefy | SMS only | Email only | Punch-card apps | Big-chain loyalty | |
|---|---|---|---|---|---|
| Cost per push | $0, unlimited | $0.03 retail | ~$0.001 plus list | App-managed | High fixed cost |
| Activation rate | 80%+ | Opt-in only | 18% open | 6 to 12% | Tied to staff push |
| Lockscreen reach | Every push | Yes | Inbox only | App-bound | App or SMS |
| Real-time segmentation | Aura, every 5 min | Manual | Static | Reports | Custom team |
| Setup time | 4 minutes | 1 to 2 days | 1 to 3 days | 6 to 12 weeks | Months |
| Customer effort | One tap | Reply STOP risk | Inbox fatigue | App + account | App + account |
| Built for SMB | Day one | Yes | Yes | Mid-market | Enterprise only |
14-day free trial. No credit card. White-glove setup included on Grow and Business plans.