Campaign Audits for Local Businesses

Common denominators

What local-business operators share in common (whether they admit it or not)

After hundreds of conversations with operators across 25 industries, the same five truths show up every time. Here is what every paying customer of ours nodded their head at before signing.

Customer acquisition keeps getting more expensive.

Meta CPMs are up 19% YoY. Google CPCs in local services up 23%. The platforms learned to monetize you. The fix is not finding cheaper ads — it is making every acquired customer worth 5x what they used to be.

You do not know which channel actually works.

Most local businesses are flying blind. You spend on Meta, Google, maybe TikTok, and the attribution is a mess. The fix is one platform at a time, instrumented end-to-end, scaled only after unit economics prove out.

Past ad agencies burned you.

They charged $3,000/month, ran one campaign, sent you a Google Ads dashboard PDF, and disappeared. We have heard this 100 times. The fix is to never separate ads from retention — an agency that disappears after launch had no skin in the customer LTV.

You want growth but you are scared of risk.

Risk is asymmetric. A bad month of ads costs $3,000. A bad year of not running ads costs the business itself. The fix is to start small, measure aggressively, and scale only what is working.

You do not have time to be a marketer.

You did not become a dentist / restauranteur / contractor to learn Google Ads bidding. The fix is to outsource the campaign mechanics to people who do this 40 hours a week, and use your time on the business.

Why this exists

The problem we built Campaign Audits to solve

You have been running Google or Meta ads for 6-18 months. Results are inconsistent. You suspect there is waste but you do not know where. A campaign audit gives you a forensic breakdown of every active campaign with specific fixes ranked by ROI impact.

What you get

Deliverables

✓Full account audit (Google Ads, Meta, TikTok, LinkedIn — whichever you run)
✓Conversion tracking installation review (the #1 cause of inflated CPLs is broken tracking)
✓Quality Score / Ad Strength / Relevance review for every active campaign
✓Negative keyword audit (Google) and exclusion audience audit (Meta)
✓Landing page conversion review
✓Ranked list of fixes by expected revenue impact
✓One-time deliverable, no ongoing commitment

How we engage

Three ways to start.

Foundation

$39–$129/mo

Software-only. Wallet system + RFM + Aura AI + push/SMS/email. You run the campaigns yourself.

See pricing →

Growth

Included w/ Grow + Business

Software + one-time campaign setup on Meta, TikTok, or Google. Launched, trained, handed off.

See Grow + Business →

Managed

Custom

Ongoing multi-platform ad management. Multi-location. Weekly reporting. Creative refresh.

Talk to us →

Campaign Audits: frequently asked

How long does an audit take?

5-10 business days from kickoff to delivery. We need read-only access to your ad accounts and analytics.

Do I have to hire you after the audit?

No. The audit is one-time. You can implement the fixes yourself, have your current agency do them, or work with us. Many merchants use the audit as a one-time tune-up annually.

What if you find nothing wrong with my campaigns?

It happens about 10% of the time. We refund 50% of the audit fee and tell you you are running clean. We also share what we would do next if we were you.

🔍 Campaign Audits, done the way it should be done.