Acquisition + Retention Engine for Local Businesses

Common denominators

What local-business operators share in common (whether they admit it or not)

After hundreds of conversations with operators across 25 industries, the same five truths show up every time. Here is what every paying customer of ours nodded their head at before signing.

Customer acquisition keeps getting more expensive.

Meta CPMs are up 19% YoY. Google CPCs in local services up 23%. The platforms learned to monetize you. The fix is not finding cheaper ads — it is making every acquired customer worth 5x what they used to be.

You do not know which channel actually works.

Most local businesses are flying blind. You spend on Meta, Google, maybe TikTok, and the attribution is a mess. The fix is one platform at a time, instrumented end-to-end, scaled only after unit economics prove out.

Past ad agencies burned you.

They charged $3,000/month, ran one campaign, sent you a Google Ads dashboard PDF, and disappeared. We have heard this 100 times. The fix is to never separate ads from retention — an agency that disappears after launch had no skin in the customer LTV.

You want growth but you are scared of risk.

Risk is asymmetric. A bad month of ads costs $3,000. A bad year of not running ads costs the business itself. The fix is to start small, measure aggressively, and scale only what is working.

You do not have time to be a marketer.

You did not become a dentist / restauranteur / contractor to learn Google Ads bidding. The fix is to outsource the campaign mechanics to people who do this 40 hours a week, and use your time on the business.

Why this exists

The problem we built Acquisition + Retention Engine to solve

You are running 5 disconnected tools: an ad agency for Meta, a separate one for Google, a generic email tool, a basic POS, and a spreadsheet for tracking who is who. Nothing talks. Every customer who walks in is a fresh slate to every system. The engine fixes that.

What you get

Deliverables

✓Wallet system (Apple + Google Wallet) deployed under your brand
✓Paid ads on 1-3 platforms based on your business fit
✓Custom landing pages per campaign
✓In-store deployment kit + staff training
✓RFM scoring + Aura AI personalization from day 1
✓Push + SMS + email orchestration based on customer behavior
✓Weekly reporting tied to actual revenue (not vanity metrics)
✓Quarterly strategy review with the founder

Expected results

Acquisition + Retention Engine delivered properly produces:

38% average repeat-visit lift after 90 days. 3-8x customer LTV expansion over 12 months. CAC effective costs fall 40-60% because the same customer generates 5x the revenue against the same acquisition cost.

How we engage

Three ways to start.

Foundation

$39–$129/mo

Software-only. Wallet system + RFM + Aura AI + push/SMS/email. You run the campaigns yourself.

See pricing →

Growth

Included w/ Grow + Business

Software + one-time campaign setup on Meta, TikTok, or Google. Launched, trained, handed off.

See Grow + Business →

Managed

Custom

Ongoing multi-platform ad management. Multi-location. Weekly reporting. Creative refresh.

Talk to us →

Acquisition + Retention Engine: frequently asked

Is the full engine right for every business?

No. It is right for businesses doing $30K+ monthly revenue who are ready to invest in growth infrastructure. Below that, start with software-only Foundation tier and add services as you grow.

What is the typical pricing?

Custom by case. Software at $39-$129/month is the LTO. Full Managed engagement is custom based on scope (locations, platforms, ad spend management). Email hey@wallefy.ai for a scoped proposal.

How long is the engagement?

Minimum 6 months. We have merchants on year 4. The compound only shows up by month 4-6 when retention math fully kicks in.

⚡ Acquisition + Retention Engine, done the way it should be done.