We're not a software company. We're the operating system for local business growth.

Software, paid-ads management, lead generation, custom landing pages, and the in-store last mile. One team, one stack, every customer-acquisition channel paired with the retention engine that compounds their LTV.

Most agencies just run ads. Most retention software just retains people who already arrived. We compound the two.

Here is the math that drives the model. A typical local business spends $30 to acquire a customer who transacts once at $25 average ticket. That customer is unprofitable. Unless they come back.

When you pair a paid-ads engine with a wallet-pass retention engine, the second visit happens automatically. A customer who returns three times at $25 generates $75 in revenue against the same $30 ad spend. Now the math works. Stretch that to five visits at $25 and you are at 4.2x ROAS just from one acquired customer.

That's why Wallefy is not just an ads agency and not just a software product. The two only compound together. We build both for you, and they pay each other back.

Paid ads on every major platform. Set up once or fully managed.

Each platform has its own methodology. Google is intent-driven. Meta is interest + behavior. TikTok is discovery. LinkedIn is B2B precision. We run them all and route each campaign to the platform where your specific business converts cheapest.

The 7-step funnel: cold ad click to repeat customer.

Most agencies stop at step 2. We run all seven.

See the full Lead Generation playbook →

1. 1
   Paid ad on the right platform for your audience. Creative shot from your real brand. Audience modeled from your existing best customers.
2. 2
   Custom landing page branded as your business (not a Wallefy-branded form). Single offer, single CTA, hand-tuned for the platform that drove the click.
3. 3
   Wallet pass install in 6 seconds via QR code or tap. The customer is now reachable forever. No app download. No friction. No per-message cost on push.
4. 4
   Push welcome within 30 seconds of install. Sets the relationship: who you are, what they get, when to visit. Free.
5. 5
   SMS day-3 nudge with the specific first-visit offer. ~$0.03/message but converts 12-18%. Wallet push is the default channel; SMS is the bayonet.
6. 6
   Email day-7 with social proof and a second-visit anchor. Slow channel, high trust, drives the customers who don't bite on push or SMS.
7. 7
   RFM tracking from the first transaction onward. Aura AI scores recency-frequency-monetary and routes the next message based on actual behavior. The whole loop is now self-running.

Branded opt-in pages that convert paid traffic at 30 to 60 percent.

Generic capture forms convert at 2 to 5 percent. A custom landing page designed for your specific offer, your specific platform, and your specific audience converts at 30 to 60 percent. That is the difference between a campaign that loses money and one that compounds.

We design each landing page from scratch. Your colors. Your photography. Your offer. One CTA: install the wallet pass. The page is hosted by Wallefy but appears under your brand, not ours. Customers never see "Wallefy" until they're already in your retention engine.

See the full Custom Landing Pages playbook →

The last mile that closes the loop.

You can spend $5,000 on paid ads driving customers to your location and lose half of them because your front desk doesn't ask the right question at the right moment. The in-store layer matters as much as the ads layer.

We deploy QR codes at point of sale, table tents at every seat, receipt printer prompts that auto-trigger the wallet install, and staff training scripts that turn the moment of payment into a 6-second conversation. Coffee shops following our exact protocol report 55 to 70 percent wallet-install rates among new customers in their first 60 days.

Already have in-store marketing? We audit what you've got and tell you what to fix. The leaks are usually in the staff prompt, not the signage.

See the full In-Store Marketing playbook →   ·   Or get a one-time Campaign Audit →

The full operating system. Software + services. Built to compound.

Every piece above feeds one engine: wallet system + RFM analytics + Aura AI personalization + push/SMS/email orchestration. The ads bring customers in. The engine compounds them into 5x to 12x LTV. Without the engine, ads are a tax. With it, ads are an investment.

See the full Acquisition + Retention Engine playbook →

Calibrated playbooks per industry × platform

A medspa runs Meta differently than a dental office runs Google. We've published the specifics for the highest-leverage combinations:

Three ways to start.

Start with the free Growth Blueprint.

90 seconds. Industry-calibrated. Pulls your real menu or services. You see the full plan before you commit to anything paid.